
Arata
Sulphate-free shampoo with onion oil, argan oil and apple cider vinegar. Uses mild cleansing agents and is designed to support hair strength while remaining suitable for colour-treated hair.
How this product's marketing lines up with what we found in the ingredient list.
Claim
Uses sulphate-free cleansing agents instead of SLS or SLES.
Evidence
The formula uses Sodium Cocoyl Isethionate, Sodium Cocoyl Glycinate and Cocamidopropyl Betaine rather than traditional sulphate-based cleansers.
Our Take
The formula uses Sodium Cocoyl Isethionate, Sodium Cocoyl Glycinate and Cocamidopropyl Betaine rather than traditional sulphate-based cleansers.
Claim
Contains onion oil, argan oil and apple cider vinegar.
Evidence
All three ingredients appear in the published ingredient list and form part of the product's hair-strengthening and scalp-care positioning.
Our Take
All three ingredients appear in the published ingredient list and form part of the product's hair-strengthening and scalp-care positioning.
Claim
Designed for hair damage repair and colour-treated hair.
Evidence
Arata markets the shampoo as colour-safe and includes ingredients such as pea protein, biotin and L-arginine alongside conditioning agents.
Our Take
Arata markets the shampoo as colour-safe and includes ingredients such as pea protein, biotin and L-arginine alongside conditioning agents.
Sodium Cocoyl Isethionate, Sodium Cocoyl Glycinate, Cocamidopropyl Betaine, Aloe Vera, Bhringraj, Pea Protein, Apple Cider Vinegar, Argan Oil, Onion Oil
Arata Super Shampoo (Onion + Argan + Apple Cider Vinegar) is distinguished by Onion oil, apple cider vinegar and argan oil are the standout ingredients in this formula. The shampoo also includes bhringraj, pea protein, biotin and L-arginine alongside a sulphate-free cleansing base.
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